STRATEGY & EXECUTION FOR WHAT’S NEXT IN LIFESTYLE MEDICINE
A consultancy, community & platform for healthier futures.
Welcome to The Collective, we help organisations build and lead what's next across lifestyle medicine, health, wellness, and prevention.
Meet The Collective
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Jennifer Halsall
Rotterdam, Netherlands
Business Growth, CX & Strategy Expert | Fitness, Wellness & Health
20+ years experience · Commercial growth strategist · Enterprise transformation · Customer experience & innovation
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Susanne de Schepper
Lyon, France
Operational Growth & Leadership Expert | Fitness Expansion, Customer Experience & Market Scale
20+ years experience · International operator leadership · 800 club expansion · 3,000+ team leadership · European market growth
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Dr. Lou Atkinson
United Kingdom
Behavioural Scientist | Health Psychology | Population Health Strategy25+ years experience · 80+ publications · International keynote speaker · Public Health, Fitness, Academia & MedTech
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Rachel Young
United Kingdom
MEA Market Growth & Expansion Expert | Fitness, Wellness & Health30+ years experience · International market expansion · MEA network · Commercial partnerships · Operator growth
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Nathan Hyland
Los Angeles, California
MBA · MSc · International Business Development · Board Advisory · Fitness Education · Strategic Partnerships
Global growth strategist · Board advisor · Fitness education specialist · Health innovation · Partnerships & fundraising
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Pinky Ghadiali
United Kingdom
NED-Certified Board Advisor, Leadership & Organisational Transformation Expert
Board governance · Executive coaching · Conflict resolution · Psychological safety · Inclusive leadership -

Rhea Serna
Philippines & New Zealand
MBA ·Finance Operations · Bookkeeping · Accounting Administration
International Markets ·Financial Reporting · Budget Management · Process Improvement
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WHY CLIENTS WORK WITH US
Fitness, sport, health tech, femtech, and longevity often operate as separate worlds.
Customers don’t.
We help organisations:
Think across categories
Design for real lives
Understand market nuance and behavioural context
Connect ideas, partnerships, and opportunities faster
Every member of The Collective brings deep sector expertise and an extensive network. You don’t hire a single consultant. You gain access to shared intelligence, cross-industry reach, and senior operators who know how to move from strategy to execution because they’ve done it before. We provide advisory, fractional, and project-based work, delivered by individual specialists, Collective-led teams, or co-created models depending on the brief.
Selected Clients & Industry Experience